How Much Does Professional Real Estate Photography Cost In Inverloch

Selling your home is one of the biggest financial transactions you'll make in your lifetime, involving your most valuable asset, but in today's crowded online listing market, you have only seconds to capture a potential buyer's attention. Smart internet marketing strategies are essential to make your real estate listing really stand out.

Engaging the services of an expert real estate photographer to create stunning images will allow you to present your home in as appealing a manner as possible, increasing lead generation for the agent and ultimately pushing up the sale price.

Talented photographers can make a huge difference to the quality of your listing and it's ability to a attract the right type of buyer, by presenting your property in it's best light. They will showcase what is important and unique about the home and can play up the positive aesthetics to create the best possible first impression.

While you will not have to look far to to find a photographer these days, someone who may be very adept at shooting weddings, babies and birthday parties, most likely will not get you the best results when shooting architectural & real estate images. There is a skill and technical factor required to capture the interiors and exteriors of your property to create standout images that buyers will click on.

The fact that homebuyers now conduct their home buying journey online is inescapable. In a recent National Association of Realtors Survey in conjunction with Google - 95% of respondents said they used the internet to search for properties.

If anything ever highlighted the critical importance of featuring quality imagery in your listings it's this statistic. How else will you show your home in it's best light and create an emotional connection with potential buyers. The research report also reveals that 89% of home buyers find great imagery very useful, 50% find virtual tours very useful, 44% find local neighbourhood information very useful and 56% of agents do not use aerial/Drone photography. These findings point to the need to feature video, virtual tours and drone imagery as well as still photos to create the most impact with your real estate listing.

The Wall Street Journal identified in a statistical study that the quality of photography can add anywhere between $1,000 to more than a staggering $100,000 to the final sale price! A real motivation for sellers to create a high quality marketing campaign with stunning photos.

Realestate.com.au recently featured an article which surveyed six hundred real estate agents on how they market properties and reported that 99% of agents said that high quality photos generated more interest among buyers. The agents polled said that high quality images attracted more buyers (89%), increased enquiries (79%), increased click-throughs to their online listings (68%) and secured a higher selling price (52%).

It’s clear that the aim of the game is to tell a visual story using amazing photographs to pique interest and persuade potential buyers to make contact.

But how do you find a skilled professional real estate photographer who can make the ordinary appear extraordinary, who understands light and how to create ambience, who can use their skills to artfully frame and compose beautiful images, who knows how to draw attention to details of the spaces and how to accentuate certain features?

When considering which photographer to hire, remember that “ you get what you pay for ”, and avoid rock bottom bargain prices as they are likely to reflect inexperience.

On average in Victoria you should be paying somewhere between $300 -$500 for a basic set of magazine quality images. When adding drone photography and footage, twilight shoots the cost can increase considerably. Enquire about packages and promotions that may be running and you will make substantial savings.

Homes do sell in Inverloch even with bad photos - a quick visit to realestate.com.au will very quickly highlight the local agents who do not see the value of professional marketing or take pride in the home they are selling for their vendor. However, amazing photos and marketing help your home sell faster and attract more potential buyers to compete to drive the price up. So if your goal is to achieve the best sale price outcome, engaging a professional photographer who understands real estate is absolutely essential. We'd even go so far as to suggest that if the agent you've engaged to sell your most valuable asset starts snapping away with their mobile phone, then politely show them the door and seek out a new agent who understands how properties should be marketed in a digital age. Once terrible photos of your home are posted online they are there forever!